Stad Marc is Buying Appfolio Inc. (NASDAQ:APPF) Shares

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In a just published Form 13, filed with the US Securities and Exchange Commission (SEC), Appfolio Inc. (NASDAQ:APPF) reported that Stad Marc has picked up 987,883 of common stock as of 2017-06-14.

The acquisition brings the aggregate amount owned by Stad Marc to a total of 987,883 representing a 18.94% stake in the company.

For those not familiar with the company, AppFolio, Inc. is a provider of industry-specific, cloud-based software solutions for small and medium-sized businesses (SMBs) in the property management and legal industries. The Company’s mobile-optimized software solutions enable its customers to work at any time and from anywhere across multiple devices. Its property management software provides small and medium-sized property managers with an end-to-end solution to their business needs. The Company’s legal software provides solo practitioners and small law firms with a streamlined practice and case management solution, allowing them to manage their practices and case load. It also offers Value+ services, such as its professionally designed Websites and electronic payment services. The Company’s property manager customers include third-party managers and owner-operators, managing single- and multi-family residences, commercial property and student housing, as well as mixed real estate portfolios.

A glance at Appfolio Inc. (NASDAQ:APPF)’s key stats reveals a current market capitalization of $1.05 Billion based on $12.29 Million shares outstanding and a price at last close of $31.40 per share.

Looking at insider activity, there are a few transactions worth noting.

Specifically, on 2016-05-17, Stad picked up 340,277 at a purchase price of $12.70. This brings their total holding to 2,057,344 as of the date of the filing.

On the sell side, the most recent transaction saw Stad unload 400,000 shares at a sale price of $30.00. This brings their total holding to 1,541,233.

It’s possible to gauge a company’s potential by tracking the activity of its major holders, as well as checking in on insider activity such as those transactions listed above. We’ll be keeping an Appfolio Inc. (NASDAQ:APPF) as things move forward to see if its progress aligns with these transactions.

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