Digital River Now the Latest Company to Join the Bitcoin Bandwagon

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Digital River Now the Latest Company to Join the Bitcoin BandwagonLeading Commerce-as-a-Service solutions provider Digital River, Inc said on Monday that it will now accept bitcoin as payment option for online businesses that use its small to midsize solution.

Currently, Digital River accepts credit cards, wire transfers, debit cards, third-party wallets and bank transfers.

“Bitcoin continues to attract more mainstream attention,” Tom Peterson, the executive vice president and general manager of commerce at Digital River said in a press release. “We’re excited to be among the first pure play ecommerce providers to make the cryptocurrency available for small to mid-sized businesses interested in providing their online shoppers more payment choices and added convenience.

The San Francisco-based Bitcoin payments processor Coinbase will process the bitcoin transactions on behalf of Digital River.

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“The payments world is energized by talks of digital currencies,” Souheil Badran, Digital River World Payments’ senior vice president and general manager said in the statement. “One of the bigger risks faced by merchants is dealing with the volatility of the digital currency market. Partnering with Coinbase allows Digital River to help mitigate that risk for our customers.”

The Digital River small and mid-sized ecommerce package avails online businesses with various tools and platforms to enable them to create, manage and expand lucrative ecommerce businesses globally. It has brief click-through contracts, customizable online store set-up choices and global ecommerce options, all based on DIY model.

Digital River, which was founded in 1994, handled $30 billion worth of transactions for customers scattered across 200 countries in 2013, earning revenue totalling $389.7 million in the process. To register for a free 2-week subscription to ForexMinute Premium Plan, visit www.forexminute.com/newsletter.

To contact the reporter of this story; Deepak Tiwari at deepak@forexminute.com